Velocity Sponsors USA Bobsled and Skeleton Athlete Jake Peterson

March 05, 2013By Keith Walker

Developing star debuts Velocity-branded bobsled this week at North American Cup international competition in Lake Placid.

COSTA MESA, Calif., March 5, 2013 – Velocity Sports Performance announces the sponsorship of up-and-coming USA Bobsled and Skeleton athlete Jake Peterson. Peterson, 19, from Princeton, Minnesota, has trained at the Velocity facility in Champlin, Minnesota for more than two years and is currently a member of our country’s Bobsled Development Team.

Peterson, 6’1” and 205 lbs., began his sliding career in 2009 at the age of 15. During the 2011-12 season, he earned four gold medals at the Youth Olympic Games Qualifiers in Park City, Utah and Calgary, which led to a seventh-place finish at the inaugural 2012 Winter Youth Olympic Games held in Innsbruck, Austria. Peterson, who competes in both the two-man and four-man bobsled events, was also selected by his Team USA teammates to be the flag bearer for the Opening Ceremony.

More recently, while competing in both events, Peterson took home one gold and three silver medals in November 2012 in Calgary as part of the North American Cup series.

The alliance with Peterson speaks to Velocity’s strategic focus on aligning itself with top Olympians and action sports athletes. “We’re proud to be associated with Jake, who has developed as a high performance athlete within the U.S. Olympic pipeline of future stars,” said Peter Barbaresi, President and CEO of Velocity. “His experience and training at Velocity has helped him grow as an elite competitor, and we are excited to continue our relationship for years to come.”

Peterson is in Lake Placid, New York this week at the North American Cup international event, and will be competing with a bobsled that was recently branded with Velocity Sports Performance logos on the top and sides.

About Velocity Sports Performance

Velocity Sports Performance (www.velocitysp.com) is the premiere athletic performance training organization in North America. For more than 14 years, Velocity has helped hundreds of thousands of athletes maximize their athletic potential. Velocity helps athletes achieve their goals by developing strength, power, coordination, agility, speed, flexibility, and energy systems with an additional focus on injury prevention, recovery/regeneration, and nutrition. There are 40 Velocity training facilities across the United States.

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